A little over a year ago, I wrote that the build vs. buy debate was the wrong frame — that the real question was how to orchestrate the right blend of built, bought, and integrated capabilities to deliver value faster. I still believe that. Composability and platform thinking haven’t gone anywhere.
For decades, tech leaders have faced the classic architectural dilemma: build vs. buy. Should you invest internal resources to develop a solution from scratch, or purchase an off-the-shelf product that solves the problem today?
This used to be a strategic fork in the road. But the reality of modern enterprise architecture and product development is far more nuanced. The binary framing of “build vs. buy” is increasingly obsolete. Today, the more useful question is:
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